Hannah Gabel

Hannah joined the Texas Book Festival as the Literary Director in 2023. She holds a double bachelor’s degree from Boston University in Advertising and History. Hannah has spent the majority of her professional career in corporate event management, marketing, and design. A native Austinite, she previously directed events and marketing strategy at The Real Estate Council of Austin (RECA) and Stream Realty Partners. Prior to joining TBF, Hannah founded HLG Creative, a freelance graphic design and marketing agency, where she worked with a variety of clients on everything from logos and branding to website design and content creation. She is also the founder of the book blog and social community, Bookmarkparty, which has enabled her to connect with authors, publishers, and fellow book lovers around the world.